About
Overview
The Product Marketing Certificate Program at Cornell University is designed for professionals aiming to master the critical process of bringing products to market. This program focuses on strategies for effective market positioning and pricing determination, essential factors that influence product launch success. Participants will acquire necessary tools and tactics to make strategic decisions that can significantly affect the growth and viability of their products and organizations.
Course Structure
- Format: All Online
- Time Commitment: 2 months, 3-5 hours of study per week
Key Benefits
- Expert Instruction: Courses are developed by Cornell faculty, ensuring a quality education aligned with industry practices. -Flexible Learning: The online format allows participants to learn on their schedule while maintaining professional commitments.
- Small-Class Experience: Engage in facilitated discussions and live sessions with peers, enriching the learning environment.
- Real-World Projects: Participants apply insights to practical projects, promoting immediate impact in their roles.
- Personalized Feedback: Meaningful feedback on assignments is provided by expert facilitators, enhancing continuous learning.
Organization
eCornell
Cornell University is dedicated to academic excellence, offering innovative programs that combine rigorous coursework with real-world applications. eCornell, the university’s online learning platform, stands out with its supportive learning environment, featuring small classes, personalized feedback, and expert facilitators. Students join a global community of industry professionals, engaging in meaningful discussions, real-world projects, and live sessions. Designed by top instructional designers and taught by renowned Cornell faculty, these programs are crafted to maximize knowledge retention and practical application, ensuring that learning is both relevant and impactful.