Digital marketing helps organizations promote and sell products and services through online marketing methods such as social media messaging, website ads, Facebook marketing campaigns, Google Adwords, and more. It's vital to develop a marketing strategy that keeps up with the technology. Courses in this certificate cover the strategic issues, marketing methods and tactics, industry terminology, and best practices. Each self-paced course takes about 3-4 hours to complete and includes interactive exercises, videos, selected readings, case studies and self-assessments to help you gain the necessary knowledge and skills to show mastery.

he world of marketing is dynamic and always evolving. JJC's business department faculty ensure that students learn the latest trends in the field, preparing them for a wide variety of exciting career opportunities.  

Through this program, JJC marketing students will learn about marketing-related disciplines including e-commerce, retailing, professional sales, and advertising. The coursework prepares them for entry-level positions and opportunities in marketing related fields. 

 Additionally, many use this degree as a foundation to pursue additional study in the field of marketing.